WHAT’S BABY-G

TOUGH & COOL!

BABY-G debuted in 1994 as a women’s watch with the same tough concept as G-SHOCK.
Equipped with a shock-resistant structure and 100-meter water resistance, and featuring unique designs and color variations with ample feminine appeal, it’s the watch for every woman who chooses an active and fashionable lifestyle. One-of-a-kind. Tough and cool. This is BABY-G

  • ORIGIN

    ladies’ digital watch ladies’ digital watch

    Birth of a digital watch
    that accentuates ladies’ fashions.

    While maintaining all G-SHOCK’s toughness, the first BABY-G model DW-520 introduced a
    downsized case and pop colors suited to women’s wrists and tastes.Capturing the
    imaginations of young women in their late teens, especially, it opened up new opportunities
    for the digital watch as ladies’ fashion accessory.

  • EVOLUTION

    BABY-G ladies’ digital watch

    Supported by the youth culture,
    ”fashion, music, art and sport”,
    BABY-G establishes its brand.

    Uniting with youth culture through designs and technologies, and evolving continually
    from its moment of birth, BABY-G has communicated its one-of-a-kind identity to women
    everywhere.

SUPPORT FROM WOMEN
ALL OVER THE WORLD.

SUPPORT FROM WOMEN ALL OVER THE WORLD.
SUPPORT FROM WOMEN ALL OVER THE WORLD.

Since 1994, BABY-G has continued to advance in
functionality and design. Its lineup expanding, it has grown into a
global brand for women with over 30 million sold.

Since 1994, BABY-G has continued to advance in
functionality and design. Its lineup expanding, it has grown into a
global brand for women with over 30 million sold.

FUNCTION

Functions providing reliable
support active daily life

  • SHOCK RESISTANT SHOCK RESISTANT

    SHOCK RESISTANT

    With its robust shock-resistant structure to protect against shocks and vibrations, the tough BABY-G is ideal for vigorous action in daily life, sports or original CASIO structure can withstand even violent shocks from dropping or striking.

  • WORLD TIME WORLD TIME

    WORLD TIME

    The current times in various preset cities and special regions can be displayed. This makes easy to check the times in other countries when traveling internationally for pleasure or business.

    *Up to 48 cities + UTC are displayable depending on the model.
    *The watch illustrations are graphic images.

  • WATER RESISTANT WATER RESISTANT

    WATER RESISTANT

    Every BABY-G is built for at least 100-meter water resistant. Wear it without worries when working around water, swimming or snorkeling.*

    *Not appropriate for wear when scuba diving.

  • LIGHT LIGHT

    LIGHT

    The dial lights up with the push of a button for convenience at night or in other dark conditions. Some models are equipped with a built-in black light that playfully illuminates the hands and dial bright luminescent colors.

    DESIGN

  • 3D FACE(BGA-180/BA-110SERIES) 3D FACE(BGA-180/BA-110SERIES)

    3D FACE(BGA-180/BA-110SERIES)

    An oversized 3D index and inset dials are laid out on the wide face. A deep-look dial structure assures good visibility in outdoor environments. Timekeeping, Tide Graph and other information are made easily discernable.

  • PROTECTOR(BGD-500) PROTECTOR(BGD-500)

    PROTECTOR(BGD-500)

    The BGD-500 revives the design of the first BABY-G model DW-520 with its square face and wire protector, which gained massive popularity on the street in the early `90s. Developed in pursuit of toughness, the original design also reflected the fashion trends of the day.

  • TEXTURED BAND(BGD180) TEXTURED BAND(BGD180)

    MULTI-ANGLE PRINT(BA-110DC)

    Multi-angle print of original designs onto the case and band
    BA-110DC series are printed with designs of denim textile patterns.

  • COLORFUL VARIATIONS COLORFUL VARIATIONS

    COLORFUL VARIATIONS 

    Available in a wide range of color variations, BABY-G gives users ample choices to match their fashions and their lifestyles. Coordinating clothing and accessories is more fun than ever.

    *The displayed color images are models
    BA-110・111・112

BABY-G AMBASSADORS

Girls' Generation Girls' Generation

Girls' Generation

K-Pop group